There are infinite ways to generate what already exists.

We're interested in making what doesn't.

Finding therhythm & nerve

Studio Holken.

An independent creative studio in Malmö.

We work with visual strategy and design. We shape ideas, products and brands into things people notice, understand and feel.

Sometimes that means an identity. Sometimes an image, a film, a package, a campaign or something we didn't know we were making when we started.

Why Holken?

If you're Swedish, you probably know already. Holk is a nest box. It can also mean a small, tucked-away space — a little room with a purpose.

A direct line between the idea and the person making it. A room for thinking, making and finding out what a project wants to become.

Craft and curiosity, tension, accidents and the occasional bit of magic.

Rhythm and nerve.

Working together.

1. A conversation.
We talk through what you have, where you want to go and what stands in the way. A few days later you get a short written read and a proposal.

2. Direction.
Sketches, prototypes and early looks along the way. It ends with one clear direction you can stand behind.

3. Making it real.
Identity, packaging, film or whatever the work asks for, with hand-picked specialists joining when the work needs them.

4. Handover.
Clear files, ready for production, with as much or as little backstory as you want to keep.

Selected clients.

IKEA · Tetra Pak · Puma · Axis · VICE · AFRY · Malmö Opera · Kiviks Musteri · Byggfabriken · Malmö Stad · Emission Twin · Malmö Live · Malmö Stadsteater

Contact.

mr@tobiaspettersson.com

+46 707 646 820

Stora Nygatan 23

211 37 Malmö

Studio Holken